Tier 1
Starter
Solo owners and small operators.
$149
/month
Best fit if:
- Transactions: under 50/month
- Monthly expenses: under $10K
- Accounts: 1–2 accounts
Industry · E-Commerce
E-Commerce Bookkeeping Services for Online Sellers
Multi-channel e-commerce throws off thousands of transactions a month and a deposit number that doesn't look like revenue. SoFlo360 reconciles each channel — Shopify, Amazon, Etsy, eBay — back to actual gross sales, fees, and refunds, so the P&L finally matches what you're actually selling.
The Problem
The Shopify payout isn't your revenue.
Almost every e-commerce seller we onboard has the same problem: their books show net payouts as revenue. Which means fees, refunds, shipping income, and sales tax are all collapsed into one number — and gross margin is unknowable. We rebuild the chart of accounts so each component is tracked separately, and the P&L tells you what's actually happening.
What We Track
What we track for e-commerce sellers
The accounts that turn a wall of Stripe and PayPal deposits into a P&L you can use to make decisions.
Channel-level gross revenue
Shopify, Amazon, Etsy, eBay, Faire — each channel's gross sales tracked separately, with platform fees, refunds, and shipping income broken out so net deposits make sense.
COGS and inventory
Cost of goods sold tied to actual units shipped, plus inventory on hand valued at cost — so your gross margin is real and your balance sheet isn't fiction.
Payment processor fees
Stripe, PayPal, Shopify Payments, and Amazon's referral and FBA fees tracked as their own expense lines, not netted against revenue.
Sales tax collected and remitted
Sales tax collected by state set up as a liability and reconciled monthly against TaxJar, Avalara, or whichever automation you use — ready for filing.
Returns, chargebacks, and refunds
Returns and chargebacks tracked as their own line so refund rate is visible — and unusual spikes get caught before they eat a month of margin.
Ad spend and customer acquisition cost
Meta, Google, TikTok, and Amazon ad spend categorized by platform — so when you look at customer acquisition cost, it's based on real numbers, not estimates.
Specifics
Single-channel or multi-channel — the setup is different
Selling on Shopify only is a different bookkeeping problem than selling on Shopify, Amazon FBA, and a wholesale Faire account. We scope the setup to where you actually are.
Single channel
One storefront, clean and reconciled
If you sell only on Shopify (or only on Amazon), the focus is reconciling the payout schedule, splitting out fees from revenue, and getting COGS tied to actual cost — not the average that QuickBooks defaults to.
- Payout-to-bank reconciliation
- Fee, refund, and shipping income split
- Accurate cost-of-goods
- Monthly sales tax liability
Multi-channel
Each channel reconciled, then rolled up
Multi-channel adds A2X or similar integrations, channel-level P&L, and a sales-tax-by-state setup that maps to your nexus. The complexity isn't optional — it's what tells you which channel is actually carrying the business.
- A2X or similar integration
- Channel-level P&L
- Multi-state sales tax tracking
- Inventory across multiple warehouses
Pricing
Transparent monthly pricing.
Same pricing structure across every industry we serve. Volume and complexity set the tier — not the kind of business you run.
Tier 2
Growth
Established small businesses ready for a real monthly close.
$399
/month
Best fit if:
- Transactions: 50–200/month
- Monthly expenses: $10K–$50K
- Accounts: 3–4 accounts
Tier 3
Scale
Growing businesses with more complexity and advisory needs.
$799
/month
Best fit if:
- Transactions: 200–500/month
- Monthly expenses: $50K–$200K
- Accounts: 5+ accounts
See the full pricing breakdown including complexity adders, cleanup pricing, and FAQ.
FAQ
Common questions about e-commerce bookkeeping.
We set up sales tax tracking and reconcile it monthly so the liability is correct and ready to file. We don't submit the filings to each state on your behalf — that's typically done by your TaxJar/Avalara automation or your CPA. If you need a partner who handles the filings, we'll refer you to one.
Yes. We set up the integration that fits your channel mix (A2X is the most common for Shopify and Amazon), validate it during the first month of bookkeeping, and tune the mapping so the categories make sense in your P&L. After that it runs in the background.
Most growing e-commerce businesses with inventory should be on accrual, or at least modified accrual with proper inventory tracking. Cash-basis books on an inventory business produce wildly misleading monthly P&Ls — high purchase months look like losses, low purchase months look like profits. We help you pick the right method for your situation and stage.
Depends on the number of channels and months behind. A single-channel Shopify store six months behind usually takes a few weeks. A multi-channel seller a year behind with inventory complications takes longer — typically one month of catch-up per two to three months of backlog. We scope it before we start so there are no surprises.
We work with U.S.-based sellers, including those who sell internationally. We're not currently set up for non-U.S. tax jurisdictions — so if your business entity is registered outside the U.S., we'll refer you to a bookkeeper who specializes in international e-commerce.
Ready for cleaner books?
Book a free consultation. We'll review where your books stand today and recommend the right next step — monthly bookkeeping, catch-up, or QuickBooks cleanup.